When it comes to e-Learning, the key to success is student engagement. It doesn’t matter how comprehensive a course is. If students aren’t paying attention, they won’t learn and retain the information.
The science of “attention” is a hot topic in neuroscience and psychology. Attention refers to the brain’s ability to filter input and focus on what’s most important. Even with strong students, attention is never a steady state. According to a Harvard study, 46.9 percent of the time people are thinking about something other than what they’re doing.
The implications of this for e-Learning are enormous. Knowing that students’ minds wander much of the time, it’s essential to design courses that are highly engaging and reinforce material over and over again. Research indicates that certain factors increase engagement substantially. Here are just a few of the elements that trigger attention:
- Personalized, relevant content
- Simple, concise presentation
- Emotionally evocative information
- Use of high contrast in graphics
- Element of surprise, so the presentation doesn’t become predictable
This is exactly the approach Avidity Medical Design takes in designing our healthcare courses. We combine subject matter expertise with a deep understanding of instructional design, so that every course excels in both content and presentation.
Avidity Medical Design ensures that students will be motivated to do the coursework and have a high level of understanding and retention. We design curriculum for all areas of healthcare, including health information management, billing, coding, transcription, electronic medical records, healthcare statistics, healthcare administration, and dentistry.
To find out how Avidity Medical Design can help you engage your students with e-Learning, please contact us.




ear list of expectations. The students will be motivated to meet the teacher’s expectations when the students know what the expectations are. Teachers, in turn, will find themselves more motivated knowing that students are on the right path to learning.